The Joint Christian Cemetery Company Limited by Guarantee is primarily set up to build and operate memorial parks. Yet, as of now, the idyllic concept of a memorial park is quite unusual in Nigeria, particularly for the majority of the populace. At JCCC, we understand that if we would create a demand for Memorial Parks, minds would have to change. People would have to realize, that in our love for mankind, these seven acts as stipulated by John Wesley are vital:

- Feeding the Hungry
- Providing drink for the thirsty
- Clothing the Naked
- Harboring the Homeless
- Visiting the sick
- Ransoming the Captive
+ Burying the dead

As of 2009, it is quite obvious that people do not pay much attention to burying the dead, as cemeteries have become places with nothing but negative auras. We need to change this mind set, if we would become the leading Christian Memorial Park in Nigeria, Africa and the world at large, we need to get people to care.